Clients have trusted our consultants to help them get more from their marketing dollars. On average we help our clients get 30% more, in some cases 52% more of a return on ad spend. We measure the results using year over year metrics and taking into account at least 6 months worth of data, so we stand behind our results. There are three main ways which we help our clients get more from their marketing.
1. Discovery assessment and goal setting
We first begin by doing a deep dive into our clients marketing from top to bottom. In doing this, our team looks to understand who are the internal and external players from the people to the agencies and partners and platforms. Next, we look to see what is working well, what is not and everything in between. Frequently we see organizations that have more tech platforms than they know what to do with and are not fully utilizing their tech. As well, we see that agencies are often being under-utilized for what they could be doing.
Next, we look to uncover what the goals are and then dive deeper to understand if there are changes that need to happen to the goals. Are the goals clear? Are they achievable and measurable? We work to define goals and ways to get there with each person, agency, partner, and platform. Oftentimes we find that goals are very loosely defined or not at all from agencies, partners and platforms which make achieving internal goals challenging with so many external reliance issues.
2. Ownership
Our team looks to determine who owns the results. Is the ownership on the internal team only? What accountability do the external partners have? How could this dynamic change to include more ownership of results is a question we ask. We also dive in and understand how ownership is delineated by individuals to help hold accountability to the goals we outline.
Also, we look to tech platform ownership. Many times we find that agencies have ownership of the tech that organizations are using. In most cases we have found that direct tech platform ownership is most advantageous for the organizations. It allows for the organizations to have more transparency and control of the results. It allows for direct relationships to be developed with the tech platforms that can be advantageous. As well, it allows for flexibility and fluidity to make decisions to best benefit the organization. Most agencies can work on arrangements to allow for direct ownership and still pass along aggregated cost savings that large agency buys allow for across their portfolios.
3. Optimization realization
Lastly, our team works to pull together a strategy for goals, ownership and optimization. By working towards an optimization plan we help to outline key areas of savings. This could be anything from a new platform needed, to campaign restructures to a process plan for regular check-ins and optimizations to enhance performance. Overall, we find that by taking an in-depth look at the marketing we can uncover anywhere from 30 – 52% savings.
If this is something that would be of interest to you, please reach out to us today and get in touch.
We help our clients in banking, insurance, and investment sectors to enhance operational efficiency, manage risk, and drive digital transformation. Our expertise in regulatory compliance, market analysis, and technology integration ensures that financial institutions can adapt to changing market conditions, optimize customer experiences, and capitalize on new opportunities. By aligning strategic goals with industry best practices, we empower our clients to achieve financial stability, growth, and a competitive edge in the global market.
We get consumer brands because we are consumers ourselves. Stone Transformation’s consultants understand the dynamic nature of consumer markets and deliver tailored solutions that enhance brand value, optimize supply chain operations, and improve customer engagement. Our team leverages market analytics, consumer behavior insights, and digital transformation strategies to help our clients stay ahead of trends, manage inventory efficiently, and create compelling customer experiences. With a focus on sustainable practices and profitability, we empower our CPG and Retail clients to navigate market shifts and achieve long-term success.
We help educational institutions enhance learning experiences, optimize administrative functions, and embrace digital transformation. Our strategic support fosters academic success, research advancements, and sustainable growth, preparing institutions to meet future educational challenges.
With such robust expertise in Life Sciences and a passion for making a positive impact on the world, we also partner closely with Federal and State governments to advance Health Equity, ensuring that all communities have fair access to healthcare services. We collaborate with government entities to address social determinants of health, reduce disparities, and promote inclusive health policies. Leveraging data and community engagement, we enhance health outcomes and service delivery, building resilient public health systems for diverse populations.
Federal, State, and Local Government: We are passionate about contributing directly to societal well-being and public good. Engaging with government agencies provides an opportunity to impact policy and program development on a large scale, addressing complex challenges that affect entire communities. This collaboration enables us to leverage our expertise to foster equitable and sustainable improvements in public services, from healthcare to education and beyond. By influencing positive change and driving innovation in the public sector, we help create more efficient, inclusive, and effective government operations, ultimately leading to stronger, healthier communities.
We specialize in bridging the gap between wellness and scientific innovation by guiding our clients in developing and implementing cutting-edge solutions, from digital health platforms to AI-driven diagnostics. Our expertise ensures these innovations align with market needs and regulatory standards, enhancing patient care and operational efficiency while driving growth in the rapidly evolving healthcare technology landscape.
Stone Transformation helps our clients navigate the complexities of the market, optimizing risk management, and enhancing member satisfaction. We leverage data analytics and strategic insights to improve product offerings, streamline operations, and ensure regulatory compliance, helping payers adapt to industry changes and drive sustainable growth.
We excel at delivering bespoke solutions to enhance operational efficiencies, patient care, and financial performance. We focus on strategic planning, process optimization, and technology integration, empowering providers to excel in today’s dynamic healthcare environment while prioritizing patient outcomes and satisfaction.
Stone Transformation’s consultants excel in the Healthcare sector, offering strategic insights and operational excellence to hospitals, care providers, and health systems. We specialize in improving patient care, operational efficiency, and technological integration, adapting to the ever-evolving healthcare landscape. Our approach is patient-centered, focusing on quality, safety, and the seamless delivery of health services.
We specialize in bridging the gap between wellness and scientific innovation, guiding companies in product development, market strategy, and regulatory compliance. Our expertise ensures that consumer health businesses thrive, meeting the demand for accessible, effective, and innovative health and wellness solutions.
We offer comprehensive support in product design, regulatory approval, and market entry, ensuring that clients meet stringent quality and safety standards. Our expertise facilitates the successful launch and scaling of medical device innovations, enhancing patient outcomes and business performance.
We excel at driving drug development and market access strategies, ensuring compliance with global regulatory standards while optimizing the commercial lifecycle of pharmaceutical products. Our strategic guidance supports clients in achieving breakthrough innovations and sustainable market growth.
Life Sciences is our life blood. Our consultants bring unmatched expertise, driving success in biotechnology, pharmaceuticals, and medical devices. We excel in navigating the complex regulatory environments, advancing research and development, and optimizing supply chain efficiency. Our approach combines deep industry knowledge with strategic transformation ownership to facilitate innovation and market penetration. We help clients adapt to evolving scientific advancements and market demands, ensuring sustainable growth and competitive advantage. Our team is dedicated to empowering Life Sciences companies to excel in their missions, transforming challenges into opportunities and leading the way in healthcare innovation.
